We love nature and for this reason we support digitization and a Paper Friendly approach.
Forests are essential and unique ecosystems on our planet: real carbon sinks that store the carbon dioxide found in the atmosphere and then release it in the form of oxygen. This natural process protects biodiversity and ensures the climatic balance of our ecosystem. For too many years now, intensive deforestation, mainly caused by human activities, are reducing the absorption capacity of CO2, accelerating the devastating phenomenon of global warming and causing the extinction of precious biodiversity.
We can all contribute in some way
to slow down this environmental problem and
WE HAVE CHOSEN TO DO IT
The print runs of the advertising material of our products are limited to a minimum because we prefer to use digitized channels and invest in various forms of digital advertising. We have chosen not to include the package insert in any product of the Science line.
Our goals is to be more and more digital, interactive and Paper Friendly.
We have included in the packaging a QR code inside which you can find all the useful information about the product, even avaliable in several lenguages.
All our boxes are produced with FSC Certified Paper. The FSC (Forest Stewardship Council) trademark guarantees that the entire wood-paper supply chain certified to its standards is the results of environmentally friendly, socially useful and economically sustainable management.
On the occasion of Science's 30th birthday, we chose to plant 500 trees in 4 countries, with the goal of planting 1000 more over the next two years.
So we created the Science Hair Care Forest.
Treedom is the first web platform in the world that allows you to plant trees and make them grow with a long-term time horizon in order to maximize the environmental benefits at both local and global level.
At the local level, each project aims to achieve the best benefits for the ecosystem in which it develops, such as the protection of biodiversity, soil fertility, the creation of sustainable ecosystems.
Equally important for Treedom is to achieve social and economic benefits for local communities that participate and give life to the projects.
It is decisive that communities derive direct benefits from trees in terms of food resources and economic opportunities.